Macedonia Holidays and Tours wanted to position itself as the leading tourism provider in Macedonia. They specialise in creating multi-day discovery tours around our beautiful country, coupled with excellence and a personalised service.
Their brief was to enable online booking and payment facilities, but rather than just promoting the company, we needed to present the website in a way that would educate visitors of the rich historical and cultural history of Macedonia.
Word of warning, we made the website of such high quality that many of the visitors think it’s the government’s official tourist information destination. It is not, but maybe it should be. Thanks to our in-depth understanding of search technology, it does rank on the first page of Google results for a range of search criteria.
To deliver the project we started by defining the internal processes and the quality criteria relevant to the client. Once we understood the requirements, we implemented the latest technologies in search, content and multi-platform performance.
The final solution we implemented included online booking and payment system, customer service management system and a content management system. All of these systems have been developed by us and are built on a secure and adaptable framework minimising the effort required by the client to maintain the website content and manage.